SEO & Marketing
UTM Campaign URL Builder
The UTM Campaign URL Builder creates properly formatted tracking URLs with UTM parameters, so you can measure which campaigns, emails or posts drive traffic in your analytics tool.
Fill in your website URL and campaign details, and the tool builds the full tracking link with all parameters correctly encoded.
How to Use the UTM Campaign URL Builder
- Open the UTM Campaign URL Builder.
- Enter your website URL.
- Fill in campaign source, medium and name (and term/content if needed).
- Copy the generated tracking URL.
Frequently Asked Questions
What are UTM parameters used for?
They're query string parameters that analytics tools like Google Analytics use to attribute traffic to specific campaigns, sources and mediums.
Are utm_term and utm_content required?
No, they're optional -- typically used for paid search keywords (term) or to distinguish between similar links in the same campaign (content).
Is anything uploaded when I use this tool?
No. The URL is built entirely in your browser -- nothing is sent to a server.